REVIEW: Sofina Beaute Day Protector SPF24 PA+++ (III-Moist for dry skin) 抗老化防曬乳液

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Sofina Beaute Day Protector SPF24 PA+++ (III-Moist for dry skin) 抗老化防曬乳液

What is this Product? (What it claims)

< Press Release from KAO's Website on Dec 7, 2009

Press Release fromKAO's Website on Dec 7, 2009

This is the version of Sofina Beaute Sunscreen that was launched in 2010.
With advanced formulation, ADVAN, Barrier Ceramide and Rosemary Extract, this product protects your skin and keeps your skin young and well hydrated.

It combines 4 skin care functions:
sun protection
makeup base - for firming and moisturizing

Directions of Use
Shake well before use. Use it after and cleansing. Can be used under makeup. Apply the product all over the face.

Main Ingredients:
Ethylhexyl Methoxycinnamate 4%, Zinc Oxide 13.87% Cyclomethicone, Water, Dimethicone, Alcohol, Glycerin, Talc, Polymethylsilsesquioxane, Lauryl Methacrylate/Glycol Dimethacrylate, Crosspolymer, Polysilicone-9, Dimethicone/Methicone Copolymer, Titanium Dioxide, PEG-12 Dimethicone, PEG-3 Dimethicone, Aluminum Hydroxide, Methicone, Silica, Hydrated Silica, BHT

On Sale now for $33.80 USD!
You can check it out here.
I checked the prices in Hong Kong and they sell it for $270 HKD which is roughly the same price on It's awesome to know this online shop doesn't jack up the prices :)

I'm actually quite new to this brand although I have passed by it several times in Hong Kong and Taiwan. This product has been raved by many popular beauty bloggers in Asia and I'm extremely excited to test it out first hand =)

I did a lot of research to be honest, to learn about the brand and their system/product lines. Sofina moisturizers go by codes: I for oily skin, II for combination/normal, III for dry skin, IV for very dry skin and IV is not available in every product line. The owner of kindly chose III for me to suit my skin condition (so sweet)!
This product is marketed as a moisturizer/ sunscreen two in one, so let's just say it's a moisturizer with SPF. This version (SPF24 PA+++) is meant for winter/spring, where UV are assumed to be a bit less since we might stay indoors more, it's supposed to be more moisturizing and creamy.

Starting with the packaging, it comes with a paper box decorated with baby blue flowers and Japanese all over! It did have a sticker in Chinese and English since I believe the product was sourced from Taiwan. I actually quite appreciate that because as much as I do a lot of research on websites, it's nice to know the usage and ingredients in my own language.

It comes in a tube so it's hygienic, provides more control and the cap is soo pretty! The cap actually reminds me of the old packaging of Jill Stuart and Guerlain. I really enjoy this packaging because I don't have to worry about leakage like I did with the Shiseido one (stupid lid)!

The texture is like a milk lotion similar to the Shiseido Ultra Protection Sunscreen. It spreads easily and it leaves a velvety feeling perfect to begin your make up routine (no film coming out when I applied my foundation or BB creams). The consistency is thicker than the Shiseido one though so it's not as runny and I have a better control of it.

It feels nice and soft on my skin and it doesn’t give me a strong white cast like most sunscreens. I would say a very mild white cast, but because it's very easy to spread, it also sinks into my skin right away so it's not a problem at all. It doesn't give off any shine at the beginning or during the day, yet it doesn’t matte out my face making it dull either.

The best part is, I didn't get ANY pimples or breakouts and it can be removed effortlessly. :)

I have to say, the quality, the spread, the after application feel, is VERY comparable to the Chanel UV Essentiel Protective UV Care Anti Pollution SPF 50 for a fraction of the price too! (I have YET to review my Chanel sunscreen ...sorry! *sigh*)

By the way, Katherine of informed me that Sofina Beaute and Sofina Beaute Whitening Series will be re-launched in the end of March but for Sofina Beaute Sunscreen, we're waiting on more information. With that said, I'm more than excited and will be anticipating for it! I think I'm pretty satisfied with this product so I'm looking forward to try more.

Review on was founded in 2004, they provide sound advice and share experience in beauty care through an array of hard-to-find products. You can read more on their About Us section, I don't want to bore you and jump onto my thoughts on them! ps, do read the BIO on Kat though, she used to be a Branding Manager and a Beauty Editor:)

During our many email conversations, Kat inquired about my skin type and conditions before recommending me to products. Like this one, she recommended me a sun protection item because she recognizes that I care about anti-aging, sun damage and I have dry skin. This is an added bonus, because I honestly did not know she planned this until I got my product and was researching about it. So so sweet of her.

The 1st package took about 7 days including weekends to get to me which was SUPER fast. I hate slow shipping so I'm very impressed. Along with her first package, she sent me Dolly Wink lashes and eyeliner so I will be having those reviews this week as well. LOOK FORWARD TO THEM :):)

The 2nd package took a little longer around 10 business days but it was because it came directly from the supplier/manufacturer, this, I'll keep as a mystery. I'm still testing them out but review should be next week or so.

Overall, I do enjoy the services by, I like that they customize to your needs and a very easy to use interface on the site as well. They carry a lot of high-end Japanese brands as well as drugstore items which I both equally adore. Their price range is not overpriced and competitive with other online shops too. And as you can tell probably from the review, when I sent in questions regarding to an item from their shop, they are quick to respond with professionalism and expertise. (Must better than the reps I saw in Sephora for example, most of the time, they know nothing)

Overall: ♥♥♥♥♥
Product: 5/5 ♥ Fits with description perfectly
Packaging: 5/5 ♥ Pretty, Good control, Hygienic
Price: 5/5 ♥ Cheaper than Chanel and VERY comparable.