REVIEW: Physicians Formula Eye Booster 2-in-1 Lash Boosting Eyeliner + Serum

Hello everyone! ♥ 
Sorry it took me a while to post this because I needed time to take the photos and test out the product so I present this post now. Special thanks to Steph N for mentioning me in her post. I feel loved! =))

The packaging of the Physicians Formula Eye Booster 2-in-1 Lash Boosting Eyeliner + Serum

The back of the Physicians Formula Eye Booster 2-in-1 Lash Boosting Eyeliner + Serum. It shows diagrams and statistics of the results. However, please note that the before and after photos. The before photos don't have mascara while the after photo does. Feel free to click to enlarge.

Physicians Formula Eye Booster 2-in-1 Lash Boosting Eyeliner + Serum
Top: Ultra Black 7365C Bottom: Deep Brown 7366C

 Physicians Formula Eye Booster 2-in-1 Lash Boosting Eyeliner + Serum
Left: Ultra Black 7365C Right: Deep Brown 7366C

What is this Product? (What it claims)

  • High-tech formula visibly enhances natural lash growth while providing the instant definition of a liquid eyeliner, in one easy step!
  • Lash Boosting complex targets the root of lashes where it is most effective in providing nutrients associated with growing long, thick lashes.
  • Innovative and easy to use eye-lining tool delivers effortless definition.
  • High-tech Japanese formula is long-wearing, water-resistant and smudge-resistant.
  • Hypoallergenic. Fragrance free. Paraben free. Dermatologist approved. Safe for sensitive eyes and contact lens wearers.
  • Colors Available: Ultra Black, Black and Deep Brown
  • .016 Fl Oz./ 0.5 mL


Directions of Use
Apply eyeliner at the base of lashes in a fine or bold line. Never apply eyeliner inside the lash line. Keep cap tightly closed to prevent formula from drying out.


Main Ingredients

The website's suggested retail price is $10.95 USD.
Rexall retailed for $14.49CAD. They are currently having a promotion which is 25% off Physicians Formula.
So, the total is $11.09 CAD + tax = $12.53 CAD

There is Full Price Mail In Rebate for this item as long as you purchase the specially marked product between 12/01/10 ad 11/31/11. Then print out the form from their website here and follow the instructions carefully and you will receive your rebate. It did say one rebate per household. Thus I did buy two and mailing one for my own address and one for my boyfriend's address. hehe*

I will update this part again once I get my rebate since I'm not sure whether they rebate the tax or not.

Day 1 Review:
First day, I first tested out the swatch of the liners. (see above left photo). I liked both colors. I am impressed with the brown, it's exactly what I had hoped for.

I then tested the water-resistant feature (see above right photo). I moisten the back of my hand with a spray of water.  Waved my hand around to natural dry a bit without rubbing. Then, with one swipe of my finger, to see whether color will come off. That was the result. It is certainly not waterproof however I do find that it is water-resistant. This is because, when the water was dripping from my hand, the liner did not smear, the color remained right where it was. It only smudged when my finger went through it and made contact with it. Thus, suppose it was raining, as long as you dont rub your eyes or make contact with the liner, it will stay where it is.

I wore the brown eyeliner today, all day and napped with it on. The liner did not smudge even with my greasy lids. I'm pretty impressed thus far. =) Next update will be a week from now to see if there is any change to my eyelashes.

This is a photo of the length of my lashes without any mascara or primers. I suppose my lashes are about 90mm long. I look forward to seeing whether my lashes will be longer after all 4 weeks.

Overall: ------- 
Product: -/5 ♥
Packaging: 5/5 ♥ Sleek and professional. I really liked that it's not pump or turn twist.
Price: 5/5 ♥ It's basically free so I'm VERY happy! About $10 for a liquid eyeliner is affordable nonetheless.

*I cannot fully rate it yet until the 4 weeks is up. 


Ever since I knew about the rebates program, I was hunting down this item because I was in desperate need of Liquid Eyeliners. Finally after several trips to Walmart, Shoppers Drug Mart and Rexall, I found it on Feb 4th at Rexall! I've posted some info about this on Twitter and my Luuux throughout this week. To see how the Eye Booster Display looks like, click here so you don't miss it in stores!